Episode 085 | July 11, 2025 | 36:05
Guest: Nicolai Broby Eckert
Published: July 11, 2025
Duration: 36:05
Description
Commercializing Sustainability in Healthcare: Insights from ‘The Demand Revolution’
In this episode of the Sustainable Healthcare Podcast, host Joachim interviews Nicolai Broby Eckert, a senior partner at Simon-Kucher and author of ‘The Demand Revolution’.
They discuss the challenges and opportunities in commercializing sustainability in pharma, MedTech, and healthcare sectors. Nicolai shares key insights from his book, including:
- The importance of affordable green products
- 85% of consum